The fashion world is no stranger to change, and beachwear is no exception. Each year brings new styles, colors, and designs that transform beach fashion into a vibrant expression of personal style and comfort. Whether you’re planning a tropical vacation or simply hitting the poolside, staying on-trend can help you make the most of your sunny escapades. As we look ahead to 2024, here are 11 top beachwear trends that will dominate the season.
1. Sustainable Swimwear: Fashion Meets Eco-Consciousness
In 2024, sustainable fashion continues to make waves, with beachwear brands focusing on eco-friendly fabrics and processes. Swimwear made from recycled ocean plastics, organic cotton, and biodegradable materials is on the rise. Major brands are adopting slow fashion principles, designing durable pieces that withstand seasons without compromising on style.
Trend Tip: Look for brands offering Econyl bikinis or swimsuits made from hemp blends to flaunt fashion with a conscience.
2. Cut-Out Swimsuits: Flirty and Bold
Strategically placed cut-outs add a touch of sensuality while allowing just the right amount of skin to peek through. This trend blends elegance with playfulness, making swimsuits visually interesting. One-piece swimsuits with waist cut-outs, keyhole details, or asymmetrical designs are particularly sought-after in 2024.
Trend Tip: Pair your cut-out swimsuit with a sheer cover-up to transition seamlessly from beach to brunch.
3. Crochet and Knitted Styles: A Bohemian Comeback
Crochet is back, and it’s better than ever! Hand-knitted bikinis, tops, and cover-ups channel a chic boho vibe and are perfect for those laid-back beach days. These pieces often come in earthy tones, though brighter colors like teal, coral, and mustard are becoming popular as well.
Trend Tip: Opt for a crochet tunic or knitted two-piece set for a retro beach look that’s both nostalgic and trendy.
4. High-Waisted Bikinis: Retro Vibes with Modern Appeal
High-waisted bikinis are continuing to dominate beachwear trends in 2024, offering both style and comfort. This silhouette enhances curves while providing extra tummy coverage, making it popular among a wide demographic. High-waisted bottoms also pair effortlessly with various top styles, from triangle tops to underwire bras.
Trend Tip: Match a high-waisted bikini with chunky sunglasses and platform sandals for a full retro-inspired look.
5. UV-Protective Clothing: Fashion Meets Functionality
With growing awareness of skin health, UV-protective beachwear is making a stylish impact in 2024. Rash guards, long-sleeved swimsuits, and cover-ups now come in sleek designs and vibrant colors, making sun protection both functional and fashionable.
Trend Tip: Look for rash guards with floral prints or full-body swimsuits in neon shades to stay trendy while being sun-safe.
6. Minimalist Monochromes: Clean and Elegant
While prints and patterns remain a staple, minimalist monochrome looks are a rising trend. Solid-colored swimwear, particularly in shades like cream, lavender, mint green, and charcoal, exudes sophistication. Monochrome outfits also allow you to play with bold accessories, such as oversized hats and chunky jewelry.
Trend Tip: Invest in a one-piece swimsuit or bikini in a neutral tone, and elevate the look with a gold chain necklace or a woven tote bag.
7. Sheer and Mesh Fabrics: Sultry Yet Sophisticated
Sheer fabrics are becoming increasingly popular in both swimwear and cover-ups. Mesh tops, skirts, and dresses that subtly reveal swimsuits underneath add an element of allure. These lightweight fabrics are ideal for beachgoers who want to stay cool while making a fashion statement.
Trend Tip: A sheer maxi dress layered over a bikini can seamlessly take you from beach parties to evening events.
8. Asymmetrical Designs: Unique and Eye-Catching
In 2024, expect to see swimwear with asymmetrical straps, off-the-shoulder tops, and diagonal cuts. These designs add a sense of drama and intrigue, making them a hit among fashion-forward beachgoers. One-shoulder swimsuits in particular are versatile enough to be worn beyond the beach as bodysuits.
Trend Tip: Pair an asymmetrical swimsuit with high-waisted shorts or a wrap skirt for a trendy day-out look.
9. Vibrant Prints: Tropical Florals and Abstract Patterns
Prints remain a beachwear staple, but 2024 is turning up the heat with tropical florals, animal prints, and abstract designs. Bright, cheerful colors dominate these prints, ensuring you’ll stand out whether you’re lounging poolside or exploring a tropical destination.
Trend Tip: Opt for matching printed sets, such as a bikini and sarong, for a coordinated and eye-catching beach ensemble.
10. Gender-Neutral Beachwear: Breaking Boundaries
Fashion in 2024 is all about inclusivity, and the beachwear scene is no exception. Gender-neutral swimsuits like unisex swim shorts, loose tank tops, and oversized shirts are increasingly popular, providing options for those who prefer more fluid expressions of style.
Trend Tip: Experiment with coordinated swim trunks and tanks or oversized button-downs that can be worn by anyone, regardless of gender.
11. Statement Accessories: Hats, Sunglasses, and Jewelry
No beach outfit is complete without accessories, and 2024 offers some bold choices. Oversized sun hats, chunky gold chains, beaded jewelry, and colorful sunglasses are key trends. Woven bags, shell anklets, and bucket hats also remain popular accessories to enhance any beach look.
Trend Tip: Go for colorful sunglasses paired with a wide-brim hat for a striking yet practical beach style.
How to Stay Ahead of Beachwear Trends in 2024
- Layering is key: Try layering mesh tops, sarongs, or kaftans over your swimwear to add depth and dimension to your outfit.
- Sustainability matters: Look for eco-friendly labels that use recycled fabrics and minimize waste.
- Experiment with textures: Mix materials like crochet, mesh, and neoprene to create unique and interesting looks.
- Prioritize comfort: Opt for swimwear that not only looks good but also feels comfortable for all-day wear.
Conclusion
The beachwear trends of 2024 offer something for everyone, from eco-conscious shoppers to fashion-forward adventurers. With trends like sustainable fabrics, cut-out designs, and asymmetrical silhouettes, beachwear this year is a perfect blend of style, comfort, and functionality. Whether you prefer a minimalist approach with monochrome swimsuits or embrace bold vibrant prints, staying on top of these trends ensures that you’ll look your best while enjoying the sun, sand, and surf.
So, grab your favorite beach bag, sunscreen, and trendy swimwear, and get ready to dive into 2024 in style!